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PORTFOLIO

Brand Strategy + Design

We help you define the look, language, and direction behind your brand so your business feels more polished, recognizable, and easier for people to connect with.

THE BRAND SYSTEM

Strong branding starts with clear decisions about your audience, positioning, message, and visual direction.

STRATEGY

The decisions behind the brand.

Who you’re speaking to, what you’re known for, and how your message comes through.

  • Audience & positioning
  • Messaging & brand voice
  • Brand pillars & promise
  • Competitive landscape
  • Naming & tagline direction
DESIGN

The look people remember.

Logo, color, type, imagery, and the visual system that ties it all together.

  • Logo system & submarks
  • Color palette
  • Typography
  • Imagery & art direction
  • Brand guidelines

SELECTED WORK

A few identities we’ve helped shape.

Logo systems, visual direction, and brand foundations created for clients across industries.

1 / 5
WD Biotech
Food Tech Investment
Brand StrategyBrand DesignLogo Design
WD Biotech stacked logo
WD Biotech primary logoWD Biotech logo, pink variant
Pepsi FizzLogo
New YorkHeadings
GilroyBody Copy
WD Biotech office reception
WD Biotech branded mug
WD Biotech business cards
WD Biotech event lanyards
WD Biotech submark
BRAND GUIDELINES

A reference point for every brand decision moving forward.

The brand book documents the strategy, logo system, color, type, and applications in one place — so the brand stays consistent no matter who’s building with it.

Rumer brand presentation, page 1
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VISUAL IDENTITY

A softer, more elevated identity for a medical brand built on trust.

The full visual system — logo, palette, type, and applications — pulled together into one board.

Rumer Cosmetic Surgery · Brand-Board Mosaic
Mockup-led mosaic
Real Rumer Cosmetic Surgery logo, full palette and type system up the left; every mockup photo sits in a block matched to its own proportions, so nothing is cropped and there’s no dead space. Full-bleed, edge to edge, slide ratio 2.35:1.
Rumer Cosmetic Surgery primary logo
Rumer reversed wordmark
Cormorant Garamond Logo
Montserrat Headings
Montserrat Light Body Copy
Rumer Cosmetic Surgery reception signage
Rumer Cosmetic Surgery tri-fold brochure
Rumer Cosmetic Surgery shopping bag
Rumer Cosmetic Surgery exterior signage
Rumer Cosmetic Surgery cream jar
Rumer Cosmetic Surgery consultation guide booklet
LET’S TALK

Ready to find your gap?

We’ll walk you through the full Rumer brand book — and where your gap is hiding.